Thursday, August 17, 2023

#ITC

 Cigarettes-to-hotel conglomerate ITC, which posted better-than-expected numbers for the June quarter and is demerging the hotel business, is all set to expand its cloud-kitchen operations to strengthen growth in the consumer business.

ITC forayed into cloud kitchen with three brands— Master Chef Creations,  Aashirvaad Soul Creations and Sunfeast Baked Creations— which operated in Bengaluru.

“We are now gearing up to take the (cloud kitchen) offering to other cities,” ITC chairman and managing director Sanjiv Puri said at the company’s 112th Annual General Meeting.

The company has over two decades built a strong packed foods portfolio across several categories including staples, spices, biscuits, confectionary, gums, snacks, noodles and pasta, beverages, juices, chocolate, coffee, frozen foods and ready-to-eat foods. Cloud kitchen is its latest push.

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